We already have developed original, thoroughly-researched, and actionable content on many different topics, which improves our visibility on search engines and social media. We particularly optimize to rank highly for content related to alternative VC; free money and VC; founders in transition; VC/startup careers; the tech stack of private equity/VC; diversity and VC; and disruption of investment management.Try exploring our affiliated websites at versatilevc.com, teten.com, and pevctech.com.
We have also invested significant resources into our internal tech stack, home to our proprietary data and process flows, which will be difficult for others to fully replicate. For example, we have already fully integrated our CRM backend with our scheduling, mailing lists, and social media management, across all of our data silos (Google contacts, email, Linkedin, social media, etc.). We have posted our long term road map.
We believe over time Versatile VC will build three other several other barriers to entry:
- We will build a reputation for a differentiated investing approach. This results in more relevant founders approaching us and/or responding positively when we approach them. This is one of the reasons that past outperformance correlates with future outperformance in VC.
- Our community for founders in transition is unique, growing, has natural network effects, and will serve as a source of dealflow, talent, and clients for our companies.
- Over time, we anticipate we’ll develop an expertise in alternative VC which will be extremely hard for others to replicate, despite the fact that we anticipate open-sourcing many of our documents.